Archives: Case Studies

Online Display Paid Search

Health Supplement Retailer Grows Revenue From $150k Per Month To $1 Million+ Per Month In Six Months

Background A retailer of health supplements had been averaging about $150k/month in sales for its first 2 ½ years, with…

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Direct Mail

HVAC company treating all customers the same

Background A regional heating & air conditioning residential repair company had been mailing an entire prospect list, treating each name…

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Paid Search

Niche internet retailer achieves 100% impression share in 3 months

Background In early 2014, a niche internet retailer was struggling to compete with big box outdoor and recreation retailers like…

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Radio TV and Outdoors

Radio Ads Profitably Scaled from Scratch

Radio is one of those “un-sexy” channels that offers great opportunity for those who know how to create the right messaging…

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Radio TV and Outdoors

Regional Homebuilder Creates Over $1 Million In Additional Value On A $5 Million Tv Campaign.

Background A regional homebuilder learned that their previous advertising agency was not doing a post-buy analysis of their local spot…

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Direct Mail

Remodeling Company Gets More Revenue With a Smaller, More Targeted Mailing

Background A regional home remodeling company was achieving a 10-12% advertising cost of sales for its direct mail program, delivering…

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Radio TV and Outdoors

When Radio’s Better Than TV

Background A retail health supplement provider was spending $25k/mo on broadcast and cable TV ads targeting the age 65+ demographic. …

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